OpenAI is a nonprofit research company on a mission to build safe artificial general intelligence (AGI) and ensure AGI's benefits are as widely and evenly distributed as possible.

We collaborated closely with Ludwig Pettersson at OpenAI to develop a completely new visual identity for OpenAI.


Ludwig Pettersson, OpenAI Design & Creative Direction
Ben Barry Design
Erica Gorochow, PepRally Logo Animation
Eric Olson, Process Type Typeface Customization
Eric Haines Photography